About

Eddie, founder of Liazo Health

Meet the founder

Hi, I’m Eddie. I’m a bilingual healthcare relationship professional with 18+ years in the field, from home health and post-acute care to senior living, admissions, community development and physician relations.

Liazo Health is the professional home for physician liaisons, physician and community relations managers, and the people who want to become one.

Why I started Liazo

What the name means

Lazo is Spanish for a tie or bond. Liaison, the job title, comes from the Latin ligare, “to bind.” And hidden in the middle of the name is IA, Spanish for artificial intelligence. Human connection, made stronger with smart tools.

What we believe

  • Know healthcare. You can’t build referral relationships without understanding how care and money flow.
  • Use AI. AI can prepare you for the physician meeting. It can’t have the meeting for you.
  • Connect with people. Human skills are future skills. Our Human Advantage track builds on the philosophy of Human Impact.
  • Grow your career. Practical, affordable training at every stage.

Disclosures

Liazo Health is an independent educational project. Views are my own and do not represent any current or past employer. Content is educational and is not legal, compliance or medical advice.

What we cover

Four pillars of the work

Everything on Liazo Health maps to the skills that move a liaison career forward.

01

Know healthcare

Hospitals, physician groups, payers, post-acute and how referrals really flow.

02

Use AI

Privacy-safe workflows for research, pre-call planning, follow-ups and reports.

03

Connect with people

The Human Advantage: trust, listening, presence and bilingual outreach.

04

Grow your career

Break in, get promoted and lead a team, with tools that do the heavy lifting.

Community

You don’t have to figure out this job alone

A private, professional community for liaisons and relationship managers across every care setting. Ask questions, swap what works and meet people who get it. No patient information, ever.

Lobby

Open to everyone

Breaking In

For career changers

Field Talk

Day-to-day craft

Post-Acute

SNF, home health, hospice

Puente

Bilingual outreach

Leaders

Directors & managers

AI Lab

Workflows & prompts